Category: Sales & Marketing

WILL AUNTIE FELICIA LOSE HER AUDIENCE BECAUSE OF TOO MANY ADVERTISEMENTS?
I realized just like many of you that, recently, most of Auntie Felicia’s comedy skits are actually adverts. As someone who works in branding and mark [...]

MONETIZING A FANBASE AND MUSIC SALES STATS IN CAMEROON
In February 2019 when Jovi released his fourth studio album God Don Kam, reports were flying around that the album had sold 50,000 copies. I made a po [...]

TANGUI’S GENERICIZATION AND MARKETING WARS WITH SUPERMONT
Listen to Audio:
What is Genericization?
To ‘Google’ something nowadays means using any search engine to retrieve information from t [...]
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