Category: Business

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TENOR’S ACCIDENT, STEVE FAH AND THE BUZZ ECONOMY

TENOR’S ACCIDENT, STEVE FAH AND THE BUZZ ECONOMY

On July 15th 2021, Cameroon woke up to the news of rapper, Tenor, being hurt in an accident. His car had crashed and burst into flames in the wee hour [...]
FAKE NEWS STORIES, SOCIAL MEDIA, AND SOCIAL MOVEMENTS

FAKE NEWS STORIES, SOCIAL MEDIA, AND SOCIAL MOVEMENTS

Every other day, you come across a screenshot of a story that people are using to debate a social issue. Most common now are stories that have to do w [...]
LESSONS FROM VIRGIL ABLOH – THE BRAIN BEHIND THE BRAND OFF_ _ _WHITE

LESSONS FROM VIRGIL ABLOH – THE BRAIN BEHIND THE BRAND OFF_ _ _WHITE

Most people came to know him when he was announced as the new artistic director for Louis Vuitton’s men’s wear collection in March 2018. Virgil starte [...]
THE MUSIC BUSINESS IS A CONTENT BUSINESS ONLY IF YOU THINK STRATEGY

THE MUSIC BUSINESS IS A CONTENT BUSINESS ONLY IF YOU THINK STRATEGY

Increasingly, we have been hearing about the music business also being a content business. As social media has brought fans closer to their idols, we [...]
 HAS THE MUSIC BUSINESS BECOME A CONTENT BUSINESS?

 HAS THE MUSIC BUSINESS BECOME A CONTENT BUSINESS?

The two charts you see on the picture represent what can be said to be the old model and the new model of music distribution. Needless to say, social [...]
THE MISSED OPPORTUNITY OF OUR CUISINE IN NATION BRANDING.

THE MISSED OPPORTUNITY OF OUR CUISINE IN NATION BRANDING.

In September 2020, two Cameroonians who had migrated to Australia 15 years prior, took part in a reality TV show on an Australian TV network. The show [...]
GOMBO/GUTTER BLOGGING AND HOW IT GETS IN THE WAY OF OUR PERSONAL AND COLLECTIVE ADVANCEMENT

GOMBO/GUTTER BLOGGING AND HOW IT GETS IN THE WAY OF OUR PERSONAL AND COLLECTIVE ADVANCEMENT

For what it’s worth, I actually met Gina for the first time long after the incident and we kicked it together but I still have to say this because it [...]
IS THERE AN ANTI-RAPE DRESS CODE?

IS THERE AN ANTI-RAPE DRESS CODE?

Like very many people, I have been refraining from saying something on this topic especially on social media where you are not sure at any given point [...]
HOW YOU CAN EARN SOME INCOME AS AN INFLUENCER IN OUR CONTEXT

HOW YOU CAN EARN SOME INCOME AS AN INFLUENCER IN OUR CONTEXT

My idea here is for us to try and see how we can do some sort of skills and asset collaborations. It is something very achievable. The only thing that [...]
BUSINESS VS EMOTION IN THE MUSIC INDUSTRY

BUSINESS VS EMOTION IN THE MUSIC INDUSTRY

I see a lot of artists with stagnant careers who keep regurgitating “work dey” left and right. They want to tell you how many hundred songs they have [...]
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